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MIHAS 2026 On Track To Meet 50,000 Visitors Target

KUALA LUMPUR, Sept 25 (Bernama) -- The Malaysia International Halal Showcase (MIHAS) 2026 is on track to meet its target of 50,000 visitors as it entered its third day on a high note today.

This year’s edition, which features 2,000 booths, 1,700 exhibitors and 450 buyers representing 58 countries, has, as of day two, already drawn 30,000 visitors, demonstrating sustained local and international interest and putting it on track to be the most attended edition of MIHAS to date.

“Further cementing its role as a premier platform for tangible international partnerships, MIHAS 2026 witnessed the exchange of key strategic agreements, including a milestone Letter of Intent between the Malaysia External Trade Development Corporation (MATRADE) and the Department of Islamic Development Malaysia,” MATRADE said in a statement today.

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The strategic collaboration establishes the Halal Development Officer Programme under the Malaysia Halal Global Nexus initiative, empowering MATRADE officers stationed worldwide to guide global industries on Malaysia’s halal ecosystem, strengthen international certification recognition and drive halal exports.

Meanwhile, the opening of the Global Halal Summit 2026 (GHaS 2026) today was officiated by Deputy Prime Minister Datuk Seri Dr Ahmad Zahid Hamidi on behalf of Prime Minister Datuk Seri Anwar Ibrahim.

GHaS serves as Malaysia’s flagship platform for global halal diplomacy, governance and capacity building.

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It brings together government certification bodies, relevant government agencies, Islamic scholars, policymakers and global industry leaders on one platform to build technical capacity, streamline international compliance and facilitate seamless market access for Malaysian companies.

Beyond the showcase and business matchmaking, MIHAS 2026 offers a comprehensive enablement ecosystem for halal enterprises.

MATRADE’s Knowledge Hub delivers actionable market intelligence, featuring industry leaders from DHL Express Malaysia, UOB Malaysia and Farm Fresh Malaysia, while the Women in Export initiative showcases 80 women-led booths.

Since its inception in 2004, MIHAS has generated more than RM35.0 billion in export sales and attracted more than half a million business visitors from around the world.

-- BERNAMA